Our Mission

Wright Sales Company is a HVAC/R manufacturer's rep agency that consistently exceeds the sales, marketing, and service expectations of the manufacturers, distributors, and contractors they serve, which contributes to the advancement of the HVAC/R industry.

Meet the Team

Mike Brase, CPMR, CSP

President

Over 27 years experience with Wright Sales; Extensive experience as HVAC/R mechanical contractor field rep and project manager, and strong relationships with contractors, distributors, and building officials. Mike is a Certified Professional Manufacturers’ Representative (CPMR) and Certified Sales Professional (CSP).

Cindy Brase, Ed.D., CPMR

Vice President - Managing Partner

Holding a doctorate in Organizational Leadership, a Masters of Science in Technology, as well as a Bachelor of Science in Marketing Management, Cindy is highly skilled in the customer experience, professional development, and sales management.

Henry Oh, CSP

Southern California, Southern Nevada, Hawaii Sales Representative

Over 15 years with Wright Sales, and over 25 years of successful experience as a manufacturer’s rep, building excellent relationships with all Southern California HVAC/R distributors. Henry is a high energy, enthusiastic sales rep who “makes it happen” in the field, and a Certified Sales Professional (CSP).

Kevin Bray, CSP, CPMR

Southern California, Hawaii, Colorado Sales Representative

Over 10 Years of Excellence in sales experience and mentorship, along with technical experience in HVAC/R Service. Kevin holds HVAC/R Certifications and is a Certified Sales Professional (CSP).

Mason Parker

Arizona, Southern Nevada Sales Representative

With 5 plus years as an HVAC service technician in Arizona, Mason excels at technical knowledge and is extremely passionate about the HVAC industry. He relates to the contractor and distributor building long lasting relationships.

Joe Rittorno

Arizona Sales Representative

Joe has been a dedicated professional in the HVAC industry since 2006. He holds multiple certifications, including BPI Building Analyst, NATE Certified in Air Conditioning, Heat Pumps, and Gas Furnaces, Master Heat Pump from the Heat Pump Council, and EPA 608 Universal. His expertise is further demonstrated by his role as a proctor for both ACCA and NATE. Joe has also achieved notable recognition in competitive settings, placing in the top 10 at the ServiceTitan HVAC National Championship in 2022, 2023, and 2024.

Tyler Snyder, CSP

Northern California Sales Representative

Second generation, with over 8 years of customer service and sales experience, and passionate about the HVAC/R industry. Tyler takes great initiative and has enthusiasm for our customers, providing consistent customer service and communication at the branch level. Tyler is a Certified Sales Professional (CSP)

Nick Battaglia

Northern California, Contractor Sales Representative

With over 12 years of sales experience and numerous contractor relationships, Nick brings perseverance, grit and a great sense of humor to the team. His role with contractors supports manaufacturers and distributors alike as he brings innovative solutions right to the end users.

Michael Shelton, CSP

Nevada Sales Representative, Technical Sales Support

Over 30 years of distribution experience, 20 years HVAC/R wholesale, rep, contractor, and provided an "added value" orientation to the market. Mike manages strategic relationships with key commercial, residential contractors and engineers. Mike is also a Certified Sales Professional (CSP).

Mark Penchoff

Colorado, Wyoming, Utah Sales Representative

Mark brings 35 + years of HVAC experience and has worked on the contracting, distribution, manufacturing and factory representative sides of the industry. He has supported customers in many states and enjoys building customer relationships, and helping to create a team atmosphere.

Raul Aragon

New Mexico, El Paso, So Colorado Sales Representative

Born and raised in El Paso, TX, Raul has the natural ability to relate to contractors and distributors, being bilingual ensures he can communicate with all important audiences. He brings 35 plus years of experience to the team and is also a Veteran of this great country.

Amanda Chambers

Technical Sales Representative

As a second generation in the HVAC/R industry team member, Amanda brings her contractor and distributor experience to support the unique and everchanging needs of our distribution and bid spec rep teams we serve. She is always up for a challenge!

Sandra Roman

Inside Sales / Customer Service

Over 20 years with Wright Sales, and well known in the HVAC/R industry with over 25 years experience. Sandra provides excellent customer service with detailed follow up.

Melissa Bavaro

Inside Sales / Customer Service

Melissa brings over 25 years of customer service and sales experience to the team. With her diverse background in plumbing and electrical contracting service skills, Melissa adds the high touch approach of service manufacturers and distributors have become accustom to working with Wright Sales.

Ashley Bray

Marketing and Social Media Coordinator

Ashley brings a marketing eye and sales support experience to the team. Focusing on social media and customer engagement, Ashley is forward thinking and highly creative.

Josh Brase

Sales Support

Third generation in the HVAC/R industry - Josh provides sales support to the Southern California sales team, including deliveries, customer service and store merchandising.